Whether you’re working in SEO, PPC, social media or other channels, you can certainly leverage Google Trends data for your business goals. Now that you understand how Google Trends works, you may be able to see how it can be applied to marketing strategies. schools moved to virtual learning during that time, it makes sense there would be a surge in inquiries and less as it moved toward summertime. You can see at the end of February 2020, there was a spike in searches for online learning, and it has gradually decreased over the following few months. It shows how searches trend over time, so you can analyze changes in search behaviors across specific time frames, platforms, and regions.įor example, here is the data for the term “ online learning” in the U.S. Google Trends is an online tool offering a visual comparison of relative traffic levels for specific search queries. Let’s have a look at how you can use Google Trends for marketing your products or services-more effectively and efficiently. It’s called Google Trends, and it can help you supercharge your marketing efforts. You’re in luck because there is a handy tool to help you discover these answers. Do you wish you could understand how people are searching for products or services in your industry? Are you wondering when or where they are most interested in searching for them?
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